The Direct Network


Under the Influence: Social Media Takeovers

Posted by Liz Schulte on May 12, 2017 5:30:00 AM

A commercial comes on, what do you do? Get up and walk away, fast forward because no one watches live TV anymore, or ignore it while you talk to your family or play on your phone. This is the problem all brands, regardless of size, are running into. How can you reach a targeted audience in a way that won’t be easily tuned out?

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