The Direct Network


Who Needs It? Explain Why the Book You Selected Matters

Posted by Lori Reese on Jan 8, 2018 5:30:00 AM

Introducing “Textbook Wisdom,” a Direct Network series that speaks directly to faculty about the course materials industry and its impact in the classroom. Share it with faculty — and on social media. Bridge the communication gap between administrators and educators.

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Managing Unmanageable Employees

Posted by Lori Reese on Dec 21, 2017 5:30:00 AM

A toxic employee makes the daily stresses of the education world unbearable. Already, tensions abound with faculty politics, student and family financial concerns — not to mention issues regarding enrollment and retention. These workers create chaos, lower morale and inspire your best employees to quit.

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Helping Your Most At-Risk Students

Posted by Lori Reese on Dec 20, 2017 5:30:00 AM

They’re not asking for handouts. Most have one or two jobs, many have children and many spent their youth in foster care. All are in school, working to improve their lives. Many have insecure housing and food situations — or they are hungry and homeless altogether. Few receive government assistance. They are students who need help.

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Struggling With Retention? There’s an App for That

Posted by Lori Reese on Dec 15, 2017 5:30:00 AM

Communication is key to retention. Without a sense of connection to the university, students flounder and stray. Some move to a new institution, some fail to meet grade requirements and some simply give up and drop out.

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Google Glass: Changing the Face of Enterprise

Posted by Lori Reese on Dec 14, 2017 5:30:00 AM

Administrators wondering how to best prepare students for the changing workplace need to look again at Google Glass. That’s right: The wearable mini-computers are back and the new Google Glass Enterprise Edition® may change the way many of us do our jobs.

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Virtually Confused: How to Talk Digital With Faculty

Posted by Lori Reese on Dec 13, 2017 5:30:00 AM

When faculty adopt low-cost digital options like inclusive access or alternative content, it serves the official school bookstore. Even if it doesn’t boost overall revenues, students are more likely to purchase the lower-priced texts on time. When students have required materials, their grades improve, retention increases and the school reaps the reward of a reliable revenue stream. There’s only one problem: too many faculty members aren’t aware of digital options. That places the onus on administrators to educate teachers.

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What's the Best Way to Measure Online Success?

Posted by Lori Reese on Dec 12, 2017 5:30:00 AM

Bounce rate, page views, conversions, sessions, SEO: What does it all mean? Website analytics can be intimidating. Yet, administrators must have a grasp on essential online metrics if they hope to make smart decisions about what to invest in marketing.

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Spotlight Sawyer Boehm: How to Simplify Implementation

Posted by Liz Schulte on Dec 11, 2017 5:30:00 AM

When a school starts a partnership with MBS Direct, we want to make sure the transition is as smooth as possible, that is Implementation Manager Sawyer Boehm’s specialty. During his tenure, Sawyer has helped over 200 schools make the transition to MBS Direct. When asked what he likes best about his position, he said he liked the people and helping schools find solutions that make it easier for students to get their course materials.  

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The Return on Rental

Posted by Liz Schulte on Dec 8, 2017 5:30:00 AM

A growing number of students are choosing not to purchase their course materials because of the cost associated with them. The practice causes the problems one would expect: more student stress as their grades take a hit, teacher frustration at students not being prepared and a lot of finger-pointing from everyone. The students blame the school. The faculty, in turn, are unaware of how their role can impact the cost to the student. Few people understand the whole process beginning to end — but everyone has an opinion. Students and families want more cost-savings options. After new, used and digital course materials, what’s left? Rental.

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Spotlight Abraham Dyer: Ways to Differentiate Your School

Posted by Liz Schulte on Dec 7, 2017 5:30:00 AM

Schools face an increasingly competitive market. With enrollment and revenue declining, attracting and retaining more students is imperative. But, how do you find the right ways to brand and market the educational experience your school provides students. How do you make sure you are communicating in terms that resonate rather than fall flat? To find these answers we sat down with MBS Marketing Coordinator Abraham Dyer to discuss how schools can identify and use their differentiators to set themselves apart.

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