The Direct Network


Building a Communication Strategy

Posted by Liz Schulte on Feb 12, 2018 5:30:00 AM

We communicate all day, every day, in various ways: through speaking, email, text message, social media or simple gestures. However, all communication is not the same. Emails can often be read with an unintended tone. A sentence that seem clear to the writer might confuse the reader. These miscommunications can negatively impact your school’s intended message. That’s why developing a strong communication strategy is important.

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How Faculty Perceive Their Role in Course Materials Choices

Posted by Lori Reese on Nov 8, 2017 5:30:00 AM

As pressure mounts to reduce student costs, it’s critical for administrators to understand how faculty regard course materials. Instructors are the top decision-makers when it comes to instructional design. Without faculty buy-in, administrative initiatives are likely to fail.

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3 Big Reasons Faculty Want an Online Bookstore

Posted by Lori Reese on Aug 8, 2017 5:30:00 AM

Let’s say you’re interested in transitioning to an online bookstore. You’re aware that online bookstores offer schools an opportunity to align course materials delivery with 21st century retail expectations.

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Transparency in Faculty Communication

Posted by Liz Schulte on Mar 2, 2017 5:30:00 AM

Many parts of a campus seem to exist on separate islands. Students have their own concerns: personal finances, courses and stress. Faculty and departments are worried about providing the best education possible, changes on the campus and getting the books they want. Administration has to consider everyone’s concerns on top of making difficult financial decisions that will keep the institution running. Often these different points of view seem to be opposed to one another on a basic level. That’s why transparency is key to preventing an “us vs. them” mentality.

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Chief Communicator Is Just One of Many Hats for Administrators

Posted by Kate Seat on Nov 10, 2016 7:00:00 AM

As an administrator, you’ve seen firsthand how difficult and time-consuming it can be to get your faculty and staff invested in a new policy or initiative. For many long-time staff members, change is especially hard — but it doesn't have to be. By using your position as a school leader, and a few key tactics, you can make it easier for everyone to adapt.

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