The Direct Network


Liz Schulte

About Liz Schulte

Liz is a marketing copywriter for MBS. Her background ranges from customer service to business owner. She has firsthand experience with creating marketing plans as well as ensuring the customer’s needs are met. When she isn’t in the office, she is an avid reader, a prolific writer and the owner of two very spoiled dogs.

Recent articles by Liz Schulte

Spotlight Sawyer Boehm: How to Simplify Implementation

Posted by Liz Schulte on Dec 11, 2017 5:30:00 AM

When a school starts a partnership with MBS Direct, we want to make sure the transition is as smooth as possible, that is Implementation Manager Sawyer Boehm’s specialty. During his tenure, Sawyer has helped over 200 schools make the transition to MBS Direct. When asked what he likes best about his position, he said he liked the people and helping schools find solutions that make it easier for students to get their course materials.  

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The Return on Rental

Posted by Liz Schulte on Dec 8, 2017 5:30:00 AM

A growing number of students are choosing not to purchase their course materials because of the cost associated with them. The practice causes the problems one would expect: more student stress as their grades take a hit, teacher frustration at students not being prepared and a lot of finger-pointing from everyone. The students blame the school. The faculty, in turn, are unaware of how their role can impact the cost to the student. Few people understand the whole process beginning to end — but everyone has an opinion. Students and families want more cost-savings options. After new, used and digital course materials, what’s left? Rental.

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Spotlight Abraham Dyer: Ways to Differentiate Your School

Posted by Liz Schulte on Dec 7, 2017 5:30:00 AM

Schools face an increasingly competitive market. With enrollment and revenue declining, attracting and retaining more students is imperative. But, how do you find the right ways to brand and market the educational experience your school provides students. How do you make sure you are communicating in terms that resonate rather than fall flat? To find these answers we sat down with MBS Marketing Coordinator Abraham Dyer to discuss how schools can identify and use their differentiators to set themselves apart.

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Can Virtual Reality Become the Perfect Learning Aid?

Posted by Liz Schulte on Dec 6, 2017 5:30:00 AM

Something is always changing or improving in technology. If you turn your back on the industry too long, a new piece of tech will have been developed, implemented and on the way out before you even knew you missed it. Right now, some of the most exciting developments are coming out of virtual reality and artificial intelligence, but what implications will they have on the world of education?

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Integrate Success With Outstanding Simplified Solutions

Posted by Liz Schulte on Dec 4, 2017 5:30:00 AM

Course materials are an essential part of learning. Whether or not students have their materials can affect their overall experience in the class and with the school. A student without the required text will fall behind and cause extra work for their instructors. Integrations provide school as a way to simplify distribution and help ensure every student has the necessary materials.

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Demonstrate Digital Fluency With Your Website

Posted by Liz Schulte on Dec 1, 2017 5:30:00 AM

It hardly seems possible to get through an hour without using technology, let alone a day. We track our health with wearable wristbands, our smartphones are basically pocket-sized laptops capable of doing and finding what we need within seconds, and the majority of our communication channels have turned digital. Students can no longer remember the world before the technology revolution. Digital fluency isn’t optional for schools; it’s a must.

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3 Innovative Revenue Streams for Colleges

Posted by Liz Schulte on Nov 29, 2017 5:30:00 AM

For many colleges revenue is declining, but the pressure to lower student costs is ever present. Some schools face difficult decisions as enrollment numbers and operating budgets are slashed: layoffs, cutting smaller degree programs or even having to close their doors. With uncertain times ahead, alternative revenue streams are a way that colleges can close budgetary gaps.  

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Is AI the Future of Education?

Posted by Liz Schulte on Nov 27, 2017 5:30:00 AM

When the term artificial intelligence is used, it is easy to for the mind to wander to Isaac Asimov’s foreboding stories that contemplate when humans will become obsolete. However, AI is a part of most Americans everyday life. Whether we are trying to push our way through a company’s automated answering to get to a “real person,” using an ATM over a teller at the bank, checking anything on our smartphones or asking Alexa® what the weather will be like today, we encounter some form of technology designed to make our lives easier.  One arena that has been slower to bring AI into the fold is education, but with giants like IBM, Google, Apple and Facebook taking an interest in ed tech, resistance is futile. It is no longer a matter of if AI will permeate education, it is more a question of when and how it will change the way people learn.

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Happy Thanksgiving!

Posted by Liz Schulte on Nov 23, 2017 5:30:00 AM
Happy Thanksgiving
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Are Your Goals Limiting Your Growth?

Posted by Liz Schulte on Nov 22, 2017 5:30:00 AM

It’s the time of year where goals start creeping into consciousness. We are evaluating the goals we fell short on this past year and establishing new benchmarks for next year. It is also around this time that the onslaught of articles come out about whether or not goal setting is even worthwhile. On one hand, goals can inspire employees to reach higher, but on the other, they can also become a hinderance and waste precious time.

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